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Making a difference with Payroll Giving

About three years ago I was approached and asked to help set up a Corporate Ambassadors Group for Rossendale Hospice. I hesitated.

Of course, I knew about hospices but had no personal involvement and I certainly didn’t understand much about their funding.

I started by finding out more about the magnificent work the hospice does.  The day-to-day support for patients – something as simple as the luxury of an accessible bath or shower, arts and crafts activities, complementary therapies, a drop-in centre for those newly diagnosed with a life-threatening illness and the amazing care that is given to patients at home.

The accountant in me kicked in too. I learned that in a typical year the hospice has to find around 60 per cent of its funds from hospice shops, legacies, fundraising events and donations. Rossendale is typical of hospices across the country.

For that the vision for Rossendale Corporate Ambassadors Group became clear. We wanted it to bring together business leaders, to reach out to other businesses and then within all of our workforces to inform, motivate and inspire all of our people about the hospice.

More than that, we needed to understand how to make it easy for our people to donate both their money and their time to the hospice.

That’s why Cassons was delighted to sponsor an event to highlight the potential of Payroll Giving schemes back in March which was attended by East Lancashire Chamber’s Diamond Ambassadors as well as representatives from Rossendale, East Lancs and Pendleside hospices.

Payroll Giving is a very simple way for businesses to encourage employees to make tax efficient donations to the hospices or indeed the charity of their choice. It’s a government-backed scheme where employers collect payments from employees and these are sent in one transaction to a Payroll Giving agency who then distribute the funds to the individual charities.

It’s a mechanism and it could make a massive difference but business leaders have a vital role to play too. We need to explain, encourage, educate our people about the work of the hospices and help them understand exactly how they can make a difference.

After all we are the people whose friends and families are likely to benefit from the services of the hospice in the years to come.

It’s called Corporate Social Responsibility — I call it making a difference.

3 Apr 17
Les Nutter, Managing Partner