Exiting your business:
Finding and approaching prospective buyers
Having made a decision to sell your business, you then need to find prospective buyers. You may already know the names of some interested parties since they may be among your own business contacts, for example your customers, competitors or suppliers. Your business contacts may not, however, be your best option. Someone else might be prepared to pay more for the business, but how do you find other potential buyers?
The main ways to find a buyer are:
- by advertising through the financial press and through certain specialist registers
- by networking through your own contacts
- by using the networking skills and contacts of corporate finance professionals, such as ourselves
- by researching databases of company information and of corporate deals
Having identified your prospective buyers, you then need to make the initial approach. We generally prepare a one or two-page leaflet - an attractive document, clearly and concisely setting out the acquisition opportunity.
Where next?
Within Selling your business…
Within Exiting your business…
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